On the occasion of Pitti Immagine Uomo 104 and Pitti Filati 93 Editions, The Sala Ottagonale of the Fortezza da Basso will be the stage for the presentation of the new capsule collection designed by Luca Larenza - an interpretation of the essence of the Consinee yarn.
According to Labelhood, which has selected the Designer for the special project - "Luca Larenza's fashion philosophy is mainly reflected in a very personal interpretation of menswear.
It blends modernity and tradition into an uninhibited elegance that roots the designer in his italian heritage.
The use of premium tailoring and raw materials made with fine craftmanship are the designer's distinguishing features"
The garments are set in an "immersive" installation designed by Archivio Personale Studio, renowned for its expertise in crafting immersive experiences and visually striking environments. In harmony with Consinee's unwavering commitment to eco-sustainability, the Sala Ottagonale will feature a certified sustainable wood installation, serving as the backdrop for 22 designer styles and a carefully selected assortment of Consinee's iconic archival pieces.
Founded in 1999 in Ningbo, Consinee now has corporate offices all over the world.
Consinee group is one of the most important players in the industry and a benchmark for luxury brands, accounting for 15% to 20% of the international production of pure cashmere yarns. Today, the group is a giant with a turnover of 5 billion RMB (about 800 million USD) and more of 1.300 employers.